GDPR and Sales Team

The article below is important for every small business including Sales and Marketing team who generate leads and close the deals.

Three weeks ago, eInnoSec team received a call from the client that the company has signed a contract with the US-based new client to migrate corporate email on-prem to a new provider in the cloud. Along with the signed contract they received a five pages detailed questionnaire on the handling of private information. The small organizations doing business particularly in the US do not much speak about GDPR because they do not process any privacy data covered by the rules of GDPR. As it turns out the end client not only had an international presence but also had a Data Privacy Officer in Europe. Here is what everyone having small business needs to prepare for if you are having clients with an international presence.

Many of you read or heard about the EU Data Protection Act 1998. Prior to the EU Data Protection Act, various countries in Europe had some form of data protection act that protected data privacy. Similar rules are present in other countries in Asia too.

The significant changes in GDPR are related to the design which has the objective of providing rights as well as giving control to the personal data owner on deciding how the third party could use his/her personal information. Hence the rules are designed to ensure the data owner decides whether the third party can process his personal information, make changes, stop the use of information, etc. and have right to receive the information requested, obtain his consent, restrict processing,  provide visibility on the processing of information, etc. The challenge is for the companies to implement the rules and technology that will allow them to comply with the rules (please refer to Exhibit A below) of providing information in a timely manner, obtaining and documenting consent, etc. Once you understand the objective, Exhibit A will make sense.

EInnoSec advisor performed an assessment of the client’s GDPR readiness in three days and submitted a report on the fifth day providing gap analysis and suggested remedial actions. If your team is spending more than three days in deciding on what to do, the problem is not about addressing GDPR but probably addressing the information security as well as a data privacy issue. Please, note the objective is to gain an understanding of what we need to do. It will be great for every small business having international clients or wish to work with international clients, perform some quick study on GDPR and educate Sales and Marketing team. The sales team also needs to know about cold emailing, calling, etc.

eInnoSec ( team will cover this in next post.

Exhibit A – GDPR Rules

* Below is the summary of rules and will request you to read about processors vs controllers.


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